Hubspot Automate

Hubspot Automate streamlines lead management by automatically retrieving new leads every 5 minutes, filtering for companies with over $5M in revenue, and notifying sales reps via Slack. This enhances response time and prioritizes high-value opportunities, ensuring your sales team stays informed and focused on the most promising leads.

7/8/2025
8 nodes
Medium
schedulemediumhubspotslacksticky noteschedule triggerfilterautomationcommunicationnotificationcron
Categories:
Communication & MessagingSchedule TriggeredMedium WorkflowCRM & Sales
Integrations:
HubspotSlackSticky NoteSchedule TriggerFilter

Target Audience

Target Audience


- Sales Teams: Ideal for sales representatives who need to be promptly notified about new high-quality leads.
- Marketing Professionals: Useful for marketers tracking lead generation and conversion metrics.
- Business Owners: Beneficial for business owners who want to streamline their lead management process and improve response time.
- Automation Enthusiasts: Great for those looking to automate repetitive tasks and improve efficiency in their workflows.

Problem Solved

Problem Solved


This workflow addresses the challenge of timely lead management by automating the process of identifying and notifying sales representatives about new leads. It ensures that leads created in the last 5 minutes are filtered and prioritized based on their annual revenue, allowing teams to focus on high-value opportunities without manual intervention.

Workflow Steps

Workflow Steps


1. Trigger Every 5 Minutes: The workflow initiates every 5 minutes to check for newly created leads in HubSpot.
2. Get Leads Created Last 5 Minutes: It retrieves leads that have been created or updated in the last 5 minutes from HubSpot, ensuring that the sales team is always informed about the most recent opportunities.
3. Filter Leads by Revenue: The workflow filters these leads to keep only those with an annual revenue greater than $5 million, ensuring that the sales team focuses on high-potential clients.
4. Notify Sales Rep: A notification is sent to the designated sales representative on Slack, providing key information about the new lead, including Company Name, Website, Revenue, and Number of Employees.

Customization Guide

Customization Guide


- Adjust Polling Time: Users can modify the frequency of the trigger by changing the 5-minute interval to a different duration based on their needs.
- Change Revenue Filter: The revenue threshold can be adjusted to target different lead values by modifying the $5 million condition in the filter node.
- Update Slack Notification: Users can customize the message sent to Slack by editing the text in the Notify Sales Rep node to include any additional or different lead information.
- Add More Filters: Additional conditions can be included in the filter node to refine lead selection based on other criteria such as number of employees or industry type.