Slack Automate

For Slack, automate lead notifications by verifying email validity and scoring leads with MadKudu. This workflow ensures only high-quality leads are shared in real-time, enhancing communication and efficiency in lead management.

7/8/2025
11 nodes
Medium
manualmediumslackformtriggersticky notenoophunteradvancedcommunicationnotificationlogicconditionalapiintegration
Categories:
Communication & MessagingManual TriggeredMedium WorkflowMarketing & Advertising Automation
Integrations:
SlackFormTriggerSticky NoteNoOpHunter

Target Audience

This workflow is ideal for:
- Sales Teams: Professionals looking to efficiently manage and score leads from form submissions.
- Marketing Teams: Those who want to automate the process of validating leads and notifying the sales team via Slack.
- Business Owners: Individuals who need a streamlined process for lead generation and validation without manual intervention.
- Developers: Tech-savvy users who want to integrate multiple tools (like Slack, Hunter, and MadKudu) for enhanced lead management.

Problem Solved

This workflow addresses the challenge of lead validation and notification by:
- Automatically verifying email addresses using Hunter to ensure they are valid.
- Scoring leads based on customer fit with MadKudu, allowing businesses to focus on high-quality leads.
- Sending immediate notifications to the sales team via Slack for valid leads, ensuring timely follow-ups and increased conversion rates.

Workflow Steps

  • Form Trigger: The workflow begins when a user submits their email through a form titled Contact us.
    2. Email Verification: The email provided is then verified using Hunter to check its validity.
    3. Validation Check: The workflow checks if the email status is 'valid'. If not, it does nothing.
    4. Lead Scoring: For valid emails, the workflow proceeds to score the lead using MadKudu. This step assesses the potential of the lead based on predefined criteria.
    5. Customer Fit Check: The workflow evaluates if the customer fit score is greater than 60. If it is:
    - A message is sent to the Slack channel notifying the sales team about the hot lead.
    - If the score is 60 or below, the workflow indicates that the lead is not interesting enough and takes no further action.
  • Customization Guide

    Users can customize this workflow by:
    - Changing the Form: Modify the form fields in the n8n Form Trigger to collect different information from leads.
    - Adjusting Email Validation: Alter the email verification parameters in the Verify email with Hunter node to use different validation operations.
    - Modifying Lead Scoring: Update the scoring criteria in the Score lead with MadKudu node to fit your business's unique requirements.
    - Customizing Slack Notifications: Change the message format and the Slack channel in the Slack node to better suit your team's communication style.
    - Adding More Conditions: Introduce additional logic in the if customer fit score > 60 node to refine which leads are considered valuable.