Real Estate Market Scanning

For the Real Estate Market Scanning platform, automate property market analysis by running scheduled scans every few hours. Identify new and changed properties in Austin, TX, with market values between $250,000 and $600,000. Filter high-potential leads based on equity percentages and absentee owner status, then send detailed email alerts and Slack notifications to the sales team, enhancing lead generation and response efficiency.

7/8/2025
15 nodes
Complex
schedulecomplexschedule triggersplitoutfilteremailsendslacksticky noteautomationadvancedcronapiintegrationemailnotificationcommunication
Categories:
Communication & MessagingSchedule TriggeredComplex Workflow
Integrations:
Schedule TriggerSplitOutFilterEmailSendSlackSticky Note

Target Audience

Real Estate Professionals


- Real Estate Agents: Those looking for new property leads and market trends.
- Investors: Individuals or firms seeking high-potential investment opportunities.
- Property Managers: Professionals managing multiple properties wanting to stay updated on market changes.
- Data Analysts: Individuals analyzing real estate data for trends and insights.

Problem Solved

Identifying High-Potential Properties


- Automated Scanning: The workflow regularly scans the market for properties that meet specific criteria, ensuring no opportunities are missed.
- Data Comparison: It compares current listings with previous data, identifying new and changed properties, which helps in making informed decisions.
- Targeted Notifications: By filtering for properties with high equity and absentee owners, the workflow highlights the most promising leads for the sales team.

Workflow Steps

Workflow Process Overview


1. Scheduled Trigger: The workflow runs automatically on a defined schedule, scanning the market at regular intervals.
2. API Configuration: It sets the parameters for the BatchData API to search for properties in Austin, TX, with a market value between $250,000 and $600,000.
3. Data Retrieval: The workflow sends a request to the BatchData API to fetch property listings based on the specified criteria.
4. Previous Results Handling: It retrieves previous property data to compare with newly fetched listings.
5. Comparison Logic: The workflow identifies new properties and those with significant changes (e.g., price, status) since the last scan.
6. Property Filtering: It filters the results to focus on properties with an equity percentage greater than 40% and absentee owners.
7. Detailed Property Information: For each filtered property, it retrieves detailed information to prepare for reporting.
8. Email and Slack Notifications: The workflow formats the property details into an email and Slack message, sending alerts to the sales team with critical information.

Customization Guide

Customization Instructions


- API Credentials: Replace YOUR_BATCHDATA_API_KEY in the API configuration with your actual BatchData API key.
- Search Parameters: Modify the searchParameters object in the BatchData API Configuration node to adjust the city, state, and price range as needed.
- Filtering Criteria: Change the conditions in the Filter High Potential node to set different equity percentages or owner statuses based on your target audience.
- Notification Settings: Update the email recipient addresses in the Send Email Alert node and configure the Slack channel in the Post to Slack node to ensure the right team members receive notifications.