NoOp Automate

NoOp Automate enriches new HubSpot contacts by integrating data from ExactBuyer, ensuring profiles are updated with relevant social and contact information. This manual workflow streamlines the process of enhancing user data, improving engagement and outreach effectiveness.

7/8/2025
12 nodes
Medium
manualmediumnoopsticky notehubspothubspottriggeradvancedapiintegrationlogicconditional
Categories:
Manual TriggeredMedium WorkflowCRM & Sales
Integrations:
NoOpSticky NoteHubspotHubspotTrigger

Target Audience

This workflow is ideal for:
- Marketing Teams: Who want to automate the process of enriching HubSpot contacts with valuable data from ExactBuyer.
- Sales Teams: Looking to gain insights into potential leads and enhance their outreach strategies.
- Data Analysts: Who need to ensure that contact data is accurate and up-to-date for better decision-making.
- Business Owners: Seeking to improve customer relationship management by integrating data from multiple sources.

Problem Solved

This workflow addresses the challenge of maintaining accurate and enriched contact information in HubSpot. It automates the process of fetching additional data from ExactBuyer when a new contact is created in HubSpot. This ensures that the marketing and sales teams have access to comprehensive profiles, leading to more effective engagement and higher conversion rates.

Workflow Steps

  • On contact created: The workflow is triggered manually when a new contact is created in HubSpot.
    2. Get HubSpot contact: Retrieves the newly created contact's information from HubSpot.
    3. Set keys: Extracts essential data such as the user ID and email from the HubSpot contact information.
    4. if found email: Checks if the email address of the contact is available.
    5. Enrich user from ExactBuyer: If the email is found, it sends a request to ExactBuyer to enrich the contact’s data, fetching additional details like phone numbers and social profiles.
    6. Update contact from Hubspot: Updates the HubSpot contact with the enriched data received from ExactBuyer. If no email is found, it proceeds to the 'Could not find user' node to handle the error appropriately.
  • Customization Guide

    To customize this workflow:
    - Modify API Credentials: Update the API keys and OAuth2 credentials for ExactBuyer and HubSpot to match your accounts.
    - Adjust Data Fields: Customize the fields that are updated in HubSpot by changing the assignments in the 'Update contact from Hubspot' node to include or exclude specific data points.
    - Add Additional Nodes: Incorporate more nodes for other integrations or data processing as needed, such as sending notifications or logging data into a spreadsheet.
    - Change Trigger: If you want to trigger the workflow based on different events, modify the 'On contact created' node to suit your requirements.